Multinational companies are no different from local organizations as government regulations, talent pool, cultural nuances and other factors affect how businesses are done. Just like in any other industry, these considerations are factored in in addition to consumer tastes and preferences. OSI Group a leading food processing company is well-positioned across the world. According to the president of the leading meat processing company, David McDonald, the firm has global operations that are armed with local management teams that have an unmatched understanding of local tastes and cultures. It is through this link between local management and the global scale that the firm remains successful.
The Aurora, Illinois-based company is a leader in the production and supply of value-added protein products such as beef patties and sausage links. It also supplies sandwiches to leading foodservice and retail companies across the world. The company has over 50 facilities in more than 17 countries and currently, it is laying down strategies to expand its consumer base in China.
OSI Group ventured the Chinese market more than 20 years ago. China’s population has placed it as the biggest global market. OSI Group operates eight plants in China, and two more are in the pipeline. Outside China, the company has recently ventured Poland and Geneva in Switzerland. David McDonald ensures that consumers are involved in some of the decisions to ensure that they produce demand-driven products.
David McDonald Comments on Baho Food Acquisition
In a statement after acquiring Baho Food, David McDonald states that adding the Dutch-based company to their portfolio would be instrumental in Strengthening OSI Group’s presence in Europe. The acquisition also meant that OSI Group would stand a better position to meet the needs of consumers across Europe.
Role Played By David McDonald In Improving OSI Group’s Sustainability
David McDonald has been committed to ensuring that OSI Group maintains its international standards. Given that the organization has branches in North America, China, India, Japan and Europe, the organization requires a lot of commitment. In ensuring sustainability of the firm, David has established a well-linked global network of local management that has been instrumental in achieving the organization’s marketing goals as the tastes and preferences of all their consumers and their cultures are factored in marketing and production.
The global network of people occupying the various offices across the world has given OSI Group a competitive edge over the other companies. David McDonald’s decision to invest in China, the most extensive global market, has been praised far and beyond. As a proof of their quality in diverse markets, the company supplied their products during the 2008 Olympics in Beijing with no complaints.
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